The battle for dominance in DVD formats made a
big turn towards Blu-ray when Blockbuster, the leading US video rental chain, today chose the Blu-ray format over the HD DVD format.
Based on results from carrying DVDs with both the Blu-ray and the HD DVD formats at 250 retail stores, where demand for Blu-ray was “significantly outpacing” rentals of HD-DVDs, Blockbuster would now expand Blu-ray to another 1,450 stores. The original 250 stores will continue to carry both formats. A total of 1,700 stores will carry more than 170 titles in Blu-ray and only 250 stores will carry the HD DVD format.
According to this, Microsoft notes:
Asked about Blockbuster’s move, Microsoft said in a statement that, rentals aside, the HD DVD format leads Blu-ray in sales of standalone players and the number of high-definition movies purchased per machine, known as the “attach rate.”
Blockbuster didn’t rule out HD DVD in the long run.